AdExcel, the World's No. 1 Social Advertising Network was founded in late 2008 to develop an enhanced social advertising technology known as Social Performance Advertising. AdExcel believes that online advertisements have been static for way too long and it is high time that online ads become dynamic and interactive.
AdExcel promises a new way to engage Internet users with its Socialized Ads. AdExcel's Socialized Ads allow Internet users to Rate and Comment on ads. With the ability to share opinions, this encourages active discussions among Internet users on the effectiveness of ads and the products and services offered by Advertisers.
For Advertisers, this is a valuable insight to gain useful feedback, and react quickly according to responses from the marketplace. Optimization of ads can be done immediately without the need of expensive ad managers or consultants. The next time you come across an online Ad, you can expect a two-way interaction between Internet users and Advertisers.
Besides that, AdExcel also provides Publishers with two major tools for free – Personal Advertising Network and Publishers Social Network. The Personal Advertising Network allows Publishers to increase their revenue by recruiting other Publishers and Advertisers. The Publishers Social Network on the other hand allows Publishers to meet new people and increase traffic.