Table of Contents

Advertiser Dashboard

General

Advertisers will love us because we provide not only more targeted ads but also feedback from users about their ads, products or company – and thus allowing advertisers to react quickly to the marketplace.

For Advertisers:

  • Social Ads
  • Metamorphic Ad Formats
  • Smarter Ad Matching & Targeting
  • Ad Feedback - Ratings & Comments
  • RRS – Cost & Reach Optimization

FAQ

What is AdExcel?

AdExcel is the World's First Social Advertising Network that aims to redefine the relationship between advertisers and users. With its proprietary Social Advertising technology, AdExcel allows traditional contextual and display ads to be interactive and take on a life of its own through comments and ratings.

How is AdExcel unique?

With interactive advertisements that can be commented and rated upon, AdExcel is the pioneer in the next frontier of online advertising. We believe the next step for this industry is to increase users' involvement and likability by making ads interactive. The following are 3 reasons why AdExcel is different from the rest:

  1. AdExcel Ads are Sociable - Ads can be commented and rated to gauge users likability to improve ads optimization.
  2. AdExcel serves Metamorphic Ad Formats - Create one advertising campaign and see your ads appear in various formats.
  3. AdExcel provides Analytics for free – View in-depth statistics of the performance of your advertisements across various platforms and tweak your ads to the best results.

Why would I want Social Ads?

With AdExcel Social Ads, you can obtain real-time feedback from users, immediately measure the likability of your ads and make swift actions to improve your advertising campaigns. Also this option provides you with the tangible data to measure the effectiveness of your advertising strategies and make changes to your campaigns to increase conversion rate and Return of Investment. With this feature, you can now optimize your ads without the need to hire expensive ad managers or consultants but simply do it yourself for free!

How do I manage the comments and ratings on my Ad?

You will be able to manage your advertising campaigns and review all comments and ratings feedbacks from your Advertiser Dashboard.

Can I delete a comment on my Ad?

No, but you can Flag it to hide comments which you think is inappropriate. Negative comments will automatically be hidden in a “collapse/reveal” mode.

What happens to old comments and ratings?

Having lots of feedback is a good thing as it shows that users are responding to your ads. However to ensure that feedbacks remain fresh and as current as possible, our system will auto-archive comments and reset ratings back to zero every 30 days . This should serve as a better measurement for both advertisers and users for up-to-date feedbacks.

What is Random Recommended Sites (RRS)?

Random Recommended Sites is an option that will allow you to reach out to more users with minimal additional costs. Users are given an option to “Show More Similar Websites” on the AdExcel toolbar upon clicking an ad. This allows you to reach out to more users interested in a particular topic. If you are uncomfortable with this option, you can turn it off in your individual advertising campaign.

Is it safe to register with an AdExcel Publisher via the Personal Advertising Network?

Yes. AdExcel Publishers are given full exclusivity to provide registrations for new Advertisers. The Personal Advertising Network is an affiliate system provided by AdExcel for the benefit of our Publishers. Rest assured, all payment details, customer service and backend support will be managed by AdExcel and its secure system. This ensures reliability and consistency in the quality of service and support across board.

How do I pay for AdExcel advertising solutions?

AdExcel currently accepts all major credit cards via WorldPay. WorldPay is the leading online payment processing system from the UK and is part of the Royal Bank of Scotland (RBS) Group. Payments are requested at the end of each calendar month.

How do I seek further inquiries?

All inquiries can be submitted via our Feedbacks ticketing system at http://www.adexcel.com/tickets

 
advertiser_dashboard.txt · Last modified: 2009/05/24 20:37 by support
 
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